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Update on men in advertising
A few months back I discussed how men are being used in advertising as the ultimate fall guys. When comedy is needed and someone needs to look stupid, ultimately it’s the guy in the spot who has to act...
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Even the best idea can be overdone
I’m a huge fan of the Sony Bravia commercials that feature brightly colored randomness in public places (San Francisco bouncy balls, exploding paint barrels on old apartment buildings, claymation...
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Yay, happy Earth ad!
In honor of Earth Day, here’s a very very happy ad for the Discovery Channel. Called “I Love the World,” it begins with a conversation between two astronauts hovering over Ol’ Blue. “It never gets old,...
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Movie Branding
When the big summer blockbusters hit, the average citizen is as unlikely to notice as if an atomic bomb went off in their living room. Typically the movie is accompanied by promotions by fast food,...
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It’s a committee thing
Well, I’ve taken a bit of a hiatus from posting on this blog, but what better way to come back than with another witty holiday skewering of life as an advertiser by the folks over at World Wide Wadio....
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New President, New Website
Some less enthusiastic viewers of our new president’s transition into office have pointed out that “Change” isn’t a very unique platform – that most candidates from the opposing party of an incumbent...
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Rebranding old favorites
So at this point, anyone who is a fan of Pepsi will have noticed the major overhaul that has been done. The old red white and blue “swash ball” logo with the sans serif block font has been replaced...
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When amateur trumps professional
If you haven’t yet seen this video, you absolutely must. Right now. It will make you smile, it will make you happy, it just might renew your faith in the future of humanity. It’s a student-made music...
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“Shock advertising” just pisses people off
Recently our city was all abuzz about a group of people running a shock campaign holding signs with graphic images on them that would be enough to turn the stomach of even the most jaded of us. Their...
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Merging parenthood and creative careers successfully
The challenges of parenthood, especially in the early days, often include how to keep one’s profession healthy while also having the time and energy to be a good parent to your kids. For creatives,...
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